Everyone has Happy Stores. They are the stores that you connect with in such a way to cause an emotional response. They are the stores that you go to when you are sad, bored, or just need that extra oomph. They, as the name implies, make you happy.
While my wife doesn’t call them Happy Stores, she ultimately made me think of it. She has a few stores that she LOVES. Places that when she is having a bad day she is genuinely happier after visiting. Whole Foods and Nordstroms are the two that come to mind. She will drive 20 minutes out of her way (Ralph’s is across the street) to go to Whole Foods and only come back with a bottle of water and some oranges. It is something about the experience that makes her happy.
The more I thought about it, I realized that I too have my own Happy Stores. Barnes and Nobles and Best Buy are the two that come to mind. But I am sure I have a couple more.
Take a minute and think about it. What are your Happy Stores? Figure it for those off days.
November 12th, 2008 at 1:21 am
[…] I was just reading a post over at Logic+Emotion about Word of Mouth lists. Dave Armano talks about what “word of mouth” means and who’s on his list like Mini Cooper, Google, Youtube and others. It reminded me of something Adam was talking to me about it in relation to Happy Stores. Telling me his wife Erin loves going to Whole Foods. Here is his original post. […]